Citorah says

A Firmdale hotel that opened in 2004 and, Firmdale says, was widely regarded as Soho's first luxury hotel. Firmdale's Film Club screens films there on Sundays at 3.30 PM.

From Where to Stay in London 2026: A Neighbourhood-by-Neighbourhood Guide, under “1. Soho / Covent Garden: the central default”.

Good to know

  • Citorah PickHotel · Soho / Covent Garden

    Hazlitt's

    Citorah says An 18th-century townhouse hotel with period rooms.

  • Citorah PickRestaurant · Soho / Covent Garden

    Bao

    Citorah says Kiln & Bao — Soho counter restaurants, Thai and Taiwanese respectively, that defined the modern London counter-dining wave.

  • Citorah PickHotel · Soho / Covent Garden

    Ham Yard Hotel

    Citorah says Another Firmdale hotel, home to The Croc, an original 1950s bowling alley with a lounge and bar.

  • Citorah PickRestaurant · Soho / Covent Garden

    Kiln

    Citorah says Kiln & Bao — Soho counter restaurants, Thai and Taiwanese respectively, that defined the modern London counter-dining wave.

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